Industries
Events and hospitality run on enquiries, bookings and last-minute changes. We automate the back-and-forth, so you can spend your time on the experience rather than the inbox.
The Reality
Booking enquiries that pile up during the busiest hours
Deposits, confirmations and reminders chased by hand
Guest lists and details spread across messages and spreadsheets
Reviews that never get asked for after a great night
The same questions answered over and over
What We Build
Our Work
Events
Bookings came in over WhatsApp and lived in a spreadsheet, which led to double bookings and confirmations for bookings that didn't exist.
We built a WhatsApp assistant that books, changes and cancels on its own, a booking website, and an alert to the owner when an event fills up.
It now saves them 23 hours a week.
Hospitality & entertainment
Customer and booking data was stuck in an expensive sales system, and planning was guesswork.
We moved them onto their own system fed live by their website, with a staff hub, attendance forecasts, a website chat assistant their team can take over, and review tracking with AI-drafted replies.
Attendance forecasts a week out went from missing by 94 tickets to 19.
From a client
“Working with Second Order to automate the bookings for my business has been a very rewarding decision. It gave me more time to focus on other parts of the business where I needed to be more present. They are reliable and able to troubleshoot any issues in a timely manner. Definitely recommend their services.”
Automated bookings with customers saving 23 hours per week.
Questions
Yes. We set it up around your packages, capacities and rules, so it only offers what you can actually deliver.
The agent collects the details and passes anything unusual to your team, with the full conversation attached.
Most builds run between 2 and 8 weeks depending on scope. We start with a Second Order Review to map the highest-leverage automations before any implementation.
If you're curious whether we might be a fit, we'd welcome the chance to learn about your business. No pitch. No pressure. Just a conversation.
Explore working together